The University of Sheffield
Programme Regulations Finder

MGT6279B   Strategic Marketing Management   (10 credits)

 
Year Running: 2018/2019
Credit level: F7
Additional Information   Restricted to learners on the Senior Leadership Apprenticeship Programme (Executive MBA) or the non-apprenticeship route (Executive MBA).

Description

Strategic Marketing Management

 

Reading List


Please click here for reading list.
 

Teaching Methods

Delivery Type Hours
Independent 79.0
Lecture 21.0
 

Methods of assessment

Assessment Type Duration % of formal assessment Semester
Course Work 0.0 100 % S1
 

Teaching methods and assessment displayed on this page are indicative for 2024-25.